Southern California residents have a new option for purchasing legal marijuana with the opening of the Planet 13 cannabis superstore in Santa Ana this week. The licensed dispensary, Planet 13’s third retail outlet and the first in the Golden State, opens its doors to customers 21 and older beginning on July 1.
Although it takes its cues from the original Planet 13 location, the Santa Ana store is a California original. At the entryway to the new cannabis dispensary, a “hot-boxed” VW bus wafts artificial smoke, seemingly beckoning visitors inside for a quick selfie before the shopping commences. After a quick ID check, customers step across an interactive, digitally projected beach, leaving virtual footprints in the sand to be washed away by the next CGI wave. A shimmering waterfall, also a digital projection, parts over an archway that leads patrons to the retail salesfloor, which encompasses 16,500 square feet and displays wares from dozens of California licensed cannabis brands.
